
Alan Curbishly “Valley of Dreams”
“I had no doubt Les would gain the
respect of the players because they would
be able to see just how good a football coach
he was”
“He was a good coach and had a very
professional approach to the way he went
about things….I had thought about
Les when I first got the managers job”
“When the name of Les Reed was announced
by the club as the new Charlton first team
coach it inevitably prompted the kind of
Les who? Headlines you might expect. Nobody
really new his name or his background but
I was comfortable about appointing him, I
knew I had brought a really top class coach
to the club.”
“Les is a very studious man, extremely
knowledgeable when it comes to football and
is very considered in the way he approaches
the game.”
“Les was my immediate superior at Fulham
FC and during that time he organised and
ran a very professional set up where we were
able to work independently but also with
guidance and assistance where needed from
Les's vast wealth of experience”
August 10, 2009
Steve Nance, Performance Director, Leeds Carnegie Rugby
“Les has a vast amount of knowledge
and experience; he is an inventive coach
who always works with enthusiasm, a total
professional.” August 4, 2009
Top qualities: Personable, Expert and a creative,
innovative coach
Terry Burton Assistant Manager Cardiff City Football
Club
“Les is one of the most knowledgeable
professionals working in sports coaching
and someone whom is held in high regard by
a multitude of stakeholders throughout sport.
An innovative coach and manager, Les was
an early adopter of technology in football
and embraced, if not instigated change positively.
Highly recommended!” August 12, 2009
Barry McNeill, Managing Director, ProZone Sports Ltd
“Les was a trusted and respected colleague
and a pleasure to work with, bringing an
organised and considered approach to a period
of transition. Les fully understands football
as a sport and a passion as well as a modern
business.” August 10, 2009
Robert Ordever, Head of HR, Fulham Football Club
“I have known Les for over 15 years,
I started at Charlton Athletic FC as the
community Manager in 1992. when Les Joined
the club he was instrumental in setting up
the Advanced centres run by the community
Scheme, these sessions still run today and
at present their are 7 current 1st or reserve
team players playing for Charlton who have
come from these sessions, and we have just
sold Sean McGinity to Manchester United.
As Coach and Manager at Charlton Les always
supported the Community work delivered at
the club and understood how vital grass roots
development was, and how Schemes like ours
could, and would, develop young players for
the future. Charlton Athletic Community Programme
and I owe Les a lot for his vision and respect
he has shown, and will be always grateful
and acknowledge his support and help throughout
my time at the Club
Jason Morgan CEO Charlton Athletic Community Trust”
August 6, 2009
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“Les is one of the most knowledgeable
professionals working in sports coaching
today. He is held in high esteem in the world
of professional football both here in the
UK and internationally. Les is unique in
this field as he brings a detailed knowledge
of management and coaching at the top level
in the English professional game with a proven
track record working with International teams
in every age group. Les has skills as a coach
educator, talent scout and management trainer.
Highly recommended.” August 5, 2009
Alistair Smith, Learning Consultant, FA Learning
“Les was a pleasure to work with, he
had loads of football and life's experiences
and commanded respect from his colleagues.
He always saw the bigger picture in what
the group was trying to achieve, and fully
understood the financial picture. He has
a can do attitude and I believe he will add
to any project or team he works with.”
August 5, 2009
Chris Bailey, Financial Director, Fulham Football Club
“Mr. Reed, has an excellent business
manner and great work skills. We were so
happy to have him for the service he gave
us several times and definitely, planning
to work with him again in the near future.
Jez Turhan, Technical Director, National Football Development
Academy, Football Development Center Turkish
Football Federation” August 5, 2009
Top qualities: Great Results, Personable, High Integrity
“Les made an enormous contribution
during his two spells at the FA. He has coached
every England Men’s Team from Under
15 up to the Senior Team and set in place
the structure for England International Youth
Teams as well as developing the first UEFA
Pro Licence for the FA” August 4, 2009
Robin Russell, Technical Coordinator, The Football Association
“Bringing Les in as a consultant to
assist in developing the Association's
Coach Education programme was without doubt
one of the best decisions we have made in
recent times. He brought with him a professionalism
and expert knowledge which at that moment
in our overall development was vital. Les
has the perfect interpersonal skills which
he adapts expertly depending on the level
he is working. Everyone he interacted with
has the highest respect for his ability as
a Coach and Tutor and there is no question
that he contributed significantly to the
progress we have made within our Association’s
Coach Education programme over the last four
years.” August 4, 2009
Packie Bonner Technical Director – The Football
Association Of Ireland hired Les as a Sports Consultant in 2007,
and hired Les more than once
Top qualities: Gets great Results, Personable & Expert
“Les was an inspiration for me during
both my A license and UEFA Pro License and
has been someone I have admired and respected
for many years and would recommend him and
any venture he is part of.” August 7, 2009
Stephen Constantine, National Coach; India, Malawi, Sudan, FIFA
Instructor, First Team Coach; Millwall Football
Club, studied with Les at FA
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“Les and I became associated at PSV
Eindhoven in 2003 when he was conducting
a Pro Licence for the FA and had a number
of high profile English managers with him.
My conversations with him were extremely
informative and Les struck me as a true professional
with an awful lot of experience at the elite
level of coaching. Les has been helpful in
setting up club visits in the UK for the
NSCAA Master Coach program, Master Coach
Candidates being, again, at the elite level
of coaching in the USA. I cannot speak highly
enough about Les and continue to respect
and admire the work he does for soccer.”
August 4, 2009
Jeff Tipping, Dir of Coaching, NSCAA
“In the greedy, dog-eat-dog world of
football, Les stands out a mile as a man
of genuine integrity and ability.”
August 4, 2009
Dan King, Sports News Correspondent, Mail on Sunday
“I worked with Les on the board of
Fulham FC in his role as Technical Director.
During this time I found Les to be a sound
strategic thinker, motivational and highly
knowledgeable. He had a true can do attitude
that rubbed off on all those around him.”
August 6, 2009
Carl Partridge, Operations Director / Head of Business
Operations, Fulham FC
“Les was a featured clinician at the
2002 WORLD CLASS COACHING Seminar in Kansas
City and did a fantastic job with his sessions,
presenting them in a teachable manner for
the benefit of the attending coaches. Les
has also submitted coaching articles for
our printed WORLD CLASS COACHING magazine
which has thousands of subscribers from over
70 different countries. I hold Les in the
highest regard and have experienced nothing
but a first class relationship with him over
the years.” August 4, 2009
Top qualities: Delivers great Results, Personable &
Expert
Mike Saif hired Les as a Football Coach in 2002, and
hired Les more than once
“I have known Les Reed for 15 years, first
coming into contact when he was an FA Regional
Coach, with a role in 1993/94 to act as a
Technical Consultant to the England Schools
FA Team that I was managing. His inter-personal
skills were soon evident alongside his undoubted
technical and tactical knowledge of the game.
His expert influence was welcome in what
was an historic season (played 8, won 8)
at International Level for the Under 15 age
group. I also know Les as a innovative Coach
Educator, with a first class professional
delivery in the classroom or on the field.
I would highly recommend Les for a leadership
role in any football organization.”
August 12, 2009
Steve Avory, Assistant Academy Manager – Charlton
Athletic F.C. Team Manager Under 16 National
XI, English Schools FA worked directly with Les at The Football
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